Devoted to tending to our sick children, today’s pediatrician works hard to ensure the good health and growth of our future generations. Even with this noble cause, physicians are beset by the realities of their practice: the marketing, and the difficulties of building your own business. While large hospitals can boast large pediatrics units with seemingly endless budgets, the private practices and community-based facilities might not have these advantages, and, despite outstanding care records, can fall behind more marketing-savvy practices. Further, digital and mobile marketing have added to the already complex world of healthcare marketing, and it’s easy for pediatricians to feel overwhelmed. PromoteMed is here to help those smaller practices stay alive and thrive, helping to ensure your practice’s marketing success, so you can focus on keeping the kids happy and healthy.
PromoteMed Facilitates Pediatric Parent Engagement
PromoteMed is dedicated to providing our proven digital marketing solutions to healthcare practices across the country. Why? Because digital marketing is now crucial factor for business success. Today’s parents are turning to the internet to research health information for their children, and we’re committed to helping you reach them. Consider this:
- Over 70% of American adults go to online sources first when researching health information (Pew, 2012)
- 88% of American consumers use reviews as a primary influence while making purchasing decisions. How are these reviews primarily found? Via Google searches.
If your pediatric practice isn’t reaching out to your patient base (or their parents) online, then you are setting yourself very far back from your competition. Yet it doesn’t have to be hard or expensive to initiate a successful, engaging digital campaign to reach out to your patient base.
PromoteMed helps establish these campaigns for pediatricians, by focusing on four primary areas:
- Reputation Management– Collecting reviews and testimonials to build your digital presence
- Local Search Optimization– Helping parents find your practice via Google Search
- Online Advertising– Making your name and pediatrics synonymous to your consumer base
- Content Marketing– Working with you to engage and inform your community with compelling content
The Cutting Edge of Digital Marketing and Pediatrics
PromoteMed tailors these services in such a way to meet the unique needs of today’s pediatricians. We’ve used our methods to help dozens of doctors establish digital marketing success, and we’d like to help you too. With decades of experience in digital marketing and healthcare, the PromoteMed team knows how to get your story in front of the parents who are looking for you. Our continuous research ensures that your practice will stay on the cutting edge of the digital arena, establishing a successful foundation for any pediatrician for years to come.
We invite you to contact PromoteMed, and learn how our tailored approach to digital marketing for pediatricians can benefit your practice. We’re happy to answer your questions, and start building and executing your online strategy today. Let us focus on your digital marketing, so you can focus on caring for the kids.